Since 2015 • 280+ businesses supported • UK led, fully remote team • January launches set up before Christmas
The backend that keeps everything running. Automations, integrations, email platforms, checkout and payment links, scheduling, CRMs and dashboards. Kajabi, ConvertKit, Flodesk, MailerLite, ThriveCart, Stripe, Zapier, Airtable, Asana, Notion, Teachable, Thinkific.
Someone running the operation, not just working in it. Launch and promo calendars, team delegation, contractor onboarding, SOPs, weekly check ins, monthly KPI reporting and the client comms that fall through the gaps when you are busy.
Full funnel builds for webinars, masterclasses and challenges. Sales pages, checkout flows, opt in and thank you pages, live and evergreen email sequences, countdown timers, course and membership setup, launch week inbox cover and post launch reporting.
We also handle email marketing, website updates and maintenance, social content repurposing, customer support inboxes, podcast production, brand book creation and SEO and GA4 setup.
If you're launching in January or February, December is when it gets built in a rush, or doesn't get built at all. The January Launch Setup Block takes it off your plate before Christmas, so you start the new year with your launch ready to open.
How it works
1. You tell Lynsey the outcome you want.
2. Lynsey turns it into a launch plan, worked back from your launch date, with every step dated and owned.
3. The team builds it: funnel, emails, tech and checkout, from copy you've approved.
What's included
• At least 5 hours of launch strategy with Lynsey
• At least 10 hours of build from the team
• A shared project board, so you can see what's moving and who has it
What it takes from you
About 6 to 8 hours across the four weeks, most of it on your strategy calls with Lynsey, plus your sign-offs on the plan and the copy. The team does the rest.
What we need from you
• Your launch date and the offer you're launching
• Logins for your email platform, checkout and website
• Your brand files: logo, colours and fonts
• Your copy
Dates
• Work starts the week of 16 November
• Book by Wednesday 25 November, or sooner if the places go
• Copy approved and logins in by early December
• Everything finished by Friday 18 December
• Three places
Investment
From £670 + VAT, paid upfront. Strategy at £50 + VAT an hour and team hours at £42 + VAT an hour. Bigger launches are quoted after the discovery call.
Afterwards
If you'd like the team to carry on after the launch, we'll talk about a monthly retainer, and any team hours you haven't used carry into your first month.
"Systems that work hard and seamlessly in the background generating leads and sales."
"I already knew Lynsey was excellent at supporting my business, helping me with launches etc but it is as a skilled strategist that she has added so much value to me both professionally and personally.
Patient, tenacious, challenging and empathetic, I look forward to our monthly calls & value her guidance & breadth of knowledge more than she knows. I would recommend her and Sales + Launch Support without hesitation.
It has given me systems that work hard and seamlessly in the background generating leads and sales, daily and weekly structures on maximising leads and converting sales."
~ Elizabeth James, The Baby Class Expert
Lynsey also builds AI into businesses, through her own business, Lynsey Cowan. All offers start with human-first, starting from your thinking (and Lynsey’s expertise on AI and how to build projects, AI agents) as well as your ideal clients, your offers and the way you write, so what comes out sounds like you. Once it's built, the Elite VA team can work from it as part of your retainer.
Most agencies give you a pair of hands. You still have to decide what those hands should be doing.
Elite VA works differently. The team handles delivery. Lynsey steps in for the decisions that shape it, what to build, in what order, and what to stop doing entirely. Twenty five years in corporate as right hand to CEOs and chairmen, then eleven years running this agency, means the strategy is not theoretical.
You choose how much of each you want. Some clients take pure delivery.
Every retainer includes a free 20-minute weekly check-in with Lynsey, so priorities are set and the team is always working on the right things in the right order. Lynsey oversees the work, and all tasks are checked against the relevant SOP and checked against the quality control parameters, before it reaches you.
If you need more than the day-to-day support focusing on specific projects including launches, I would suggest our Sales + Launch Support package. This is an offer leaning heavily on Lynsey's strategic support and this team's delivery in one monthly package, and it runs through her Lynsey’s other business, Lynsey Cowan.


“Lynsey is a diamond. Her tech knowledge is insane, she’s calming, super fast, and an absolute ray of sunshine. Her team’s effort, knowledge, and dedication have been instrumental in my business development. I wouldn’t have the business I do now without her support and expertise.”

“The whole experience has been a delight from start to finish. Lynsey and her team manage that rare combination of professionalism and heart. They seamlessly handled what felt like unmanageable technical 'stuff' and helped me launch my business successfully. Without them, my business would still be just a notebook of ideas.”

“Elite VA has supported me and my business personally for over four years. Lynsey is a real expert, someone who makes everything feel seamless behind the scenes so I can focus on what I do best. From admin to tech, they take care of it all. I’ve recommended the agency to several of my clients and many have gone on to work with them long-term too. If you’re looking for the right support to help you grow, I honestly can’t recommend Elite VA enough.”

“The level of attention to detail and organisation from the team has been nothing short of exceptional. I can now focus on growing my business knowing that everything else is handled.”

“Lynsey and her team are the backbone of my launches. I wouldn’t be where I am today without their calm, capable, behind the scenes magic.”

“I used to dread anything tech-related now it just happens. That’s the difference Elite VA makes.”

“Lynsey and her team are some of the most trustworthy, genuine and kind people I’ve worked with. They gave me a safety net I didn’t even realise I needed.”

“Working with Lynsey and her team was a revelation! She made complex tech setups feel effortless, taking my business vision and turning it into a simple, step-by-step process. I tend to get overwhelmed by lengthy task lists and freeze up but Lynsey created a clear, easy-to-follow path forward that’s been truly transformative. I’m so impressed, I’ve already booked another project with her!”

“I’ve worked with many teams but Lynsey is different. She brings heart, clarity and a rare level of care to everything she touches. A total blessing.”
VA & OBM Support
From £42 per hour + VAT
VA & OBM Support - From £42per hour + VAT
Strategy support with Lynsey
£50 per hour + VAT
Strategy support with Lynsey - £50 per hour + VAT
Monthly retainers and fixed scope projects available. Book a call and we will size it properly against what you actually need.
A full list of what our Tech VA and OBM team takes on, across thirteen categories, from automations and funnels to podcast production and SEO reporting. Useful whether you work with us or not.
What is the difference between a VA and an OBM?
A VA does the work you hand over. An OBM decides how the work gets done, manages the people doing it, and reports back on whether it is working. Most of our clients start with VA support and move to OBM as the business grows.
How much does VA and OBM support cost in the UK?
Our VA and OBM support is from £42 per hour + VAT. Strategy time with Lynsey is also available upon request. Most clients work on a monthly retainer sized to the hours they need.
What platforms do you work in?
Kajabi, GoHighLevel, ConvertKit, Flodesk, MailerLite, ThriveCart, Stripe, PayPal, Zapier, Airtable, Asana, Notion, ClickUp, Teachable, Thinkific, Calendly, Acuity, TidyCal, Buzzsprout, Canva, Google Workspace, WordPress and GA4.
Do you only work with women?
Most of our clients are female founders. We are not restricted to it.
Where are you based?
Elite VA Limited is a UK-registered company, incorporated in 2015, working with clients across the UK and internationally. The team is fully remote.
How do we start?
Book a 30-minute discovery call. We will look at what you are carrying, work out what can come off your plate first, and tell you honestly whether we are the right fit.
I'm too busy to start this before Christmas.
That's who it's for. You give us about 6 to 8 hours across four weeks, most of it on strategy calls, and the team does the build, so January is for selling.
My launch is in February.
Even better. It's built and tested by 18 December, and you go into the new year with time to warm up your audience.
Do you write the copy?
We always recommend that copy is written by the client, in their own words. We can recommend a copywriter, and I can suggest using Claude to help you (if this would be useful let me know).
Book a 30 minute call with Lynsey. No obligation, no pitch deck. We will work out what to take off your plate first.
Or email Lynsey directly at [email protected]
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Elite VA Limited · Registered in Scotland SC519454
Sister company: Lynsey Cowan, strategic mentoring and retreats for established founders.